Case study · Food & snacks
MOONCHEESE®
Moon Cheese is on a mission to prove snacking can be both delicious and nutritious — 100% real cheese, high protein, low carb, zero sugar, gluten free. Their product line spans multiple flavors across Classic and Space Spice collections.
Their Shopify store needed to match the brand's energy: bold orange, playful copy, and a shopping experience that clearly communicates their nutritional edge over traditional snacks.
A high-energy Liquid theme designed around the brand's orange-led visual identity — bold typography, clean section structure, performance optimized for a large product catalog.
A PDP that does the selling — nutritional comparison tables ("Us vs Them"), variant selectors, ingredient transparency, and a related products carousel styled to drive upsells.
Structured Shopify collections for Classic Flavors and Space Spice lines, with "Shop by Flavor" and "Shop by Size" navigation built into the header for easy product discovery.
Newsletter signup flow and email capture integrated into the storefront — styled to match the brand, with incentive messaging built into the footer.
A "Find a Store" feature integrated into the navigation — helping customers find Moon Cheese at their nearest retail location alongside the online shopping experience.
"As Seen In" press logos integrated on the PDP — building trust at the moment a customer is deciding to buy.
Whether you're a DTC snack brand or a luxury atelier — we build Shopify stores that match your brand's energy.